2025
“Techno” exhibition at the National Museum Zurich.
About Hi-Fish
Founded
1992
Based in
Zurich
Registered since
1995
Hi-Fish is Zurich's first rave fashion label. It was founded in 1992 and is owned by fashion designer Jenny Jost. Hi-Fish has been an internationally registered trademark since 1995.
Label history / 2025 — 1992
2022
Launch of the “Retro Collection” with the most popular Hi-Fish models from the 90s.
2020
Launch of the “Hi-Fish Beer” in cooperation with “Appenzeller Bier.”
2019
Label relaunch with fashion show at the “Escher Wyss Club” in Zurich.
2004
Closure of the “Hi-Fish Shop” in Winterthur and creative break.
2003
“Hi-Fish Cup”, fashion battle at the “Bolero” in Winterthur.
2002
“Fashionation”, national party fashion competition at the National Museum Zurich.
1999
Opening of the “Hi-Fish Shop” in Winterthur. In the 90s, Hi-Fish had a sales stand at major techno events in Switzerland.
1998
Collection “Nightliner” with “Büro Destruct” from Bern / “Hi-Fish Nahkampf CD” with various artists.
1996
Hi-Fish Nahkampf collection “Combat Underwear” and fashion show at “2. Akt” in Zurich in cooperation with “Nachtblatt”.
1995
First fashion shows in the “Zurich Stock Exchange” and “Palais Xtra” in Zurich / first webshop in cooperation with “Etoy.”
1994
First rave shirt production and start of international distribution.
1992
Sale of single pieces in “Jamarico-Musicland” in Zurich in cooperation with Maja Küng.
Rebellious by nature. Responsible by choice.
Hi-Fish fashion consists mainly of T-shirts and accessories. The style is aimed at fans of raves and electronic music.
Hi-Fish is always rebellious and promotes self-responsible consumer behaviour.
Our products are produced sustainably in line with this lifestyle.
Hi-Fish Neuigkeiten & Veranstaltungen
Stories from the streets, events, and the culture we live in.
