Hi-Fish is Zurich's first rave fashion label. It was founded in 1992 and is owned by fashion designer Jenny Jost. Hi-Fish has been an internationally registered trademark since 1995.
About Hi-Fish
Hi-Fish fashion consists mainly of T-shirts and accessories. The style is aimed at fans of raves and electronic music.
Hi-Fish is always rebellious and promotes self-responsible consumer behaviour.
Our products are produced sustainably in line with this lifestyle.
Label history / 2025 - 1992
2022
Launch of the "Retro Collection" with the most popular Hi-Fish models from the 90s.
2020
Launch of the "Hi-Fish Beer" in cooperation with "Appenzeller Bier."
2019
Label relaunch with fashion show at the "Escher Wyss Club" in Zurich.
2004
Closure of the "Hi-Fish Shop" in Winterthur and creative break.
2003
"Hi-Fish Cup", fashion battle at the "Bolero" in Winterthur.
2002
"Fashionation", national party fashion competition at the National Museum Zurich.
1999
Opening of the "Hi-Fish Shop" in Winterthur. Back in the 90’s, Hi-Fish had a sales stand at all the major techno events in Switzerland, like Energie, Goliath, Futurescope, Garden of Eden and more.
1998
Collection "Nightliner" with "Büro Destruct" from Bern / "Hi-Fish Nahkampf CD" with various artists
1996
Hi-Fish Nahkampf collection "Combat Underwear" and fashion show at "2. Akt" in Zurich in co-operation with the "Nachtblatt" magazine.
1995
First fashion shows in the " Zurich Stock Exchange" and in the "Palais Xtra" in Zurich / First webshop in co-operation with "Etoy."
1994
First rave shirt production and start of international distribution.
1992
Sale of single pieces in "Jamarico-Musicland" in Zurich in co-operation with Maja Küng.
Hi-Fish News & Events
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Read more: Hi-Fish Retro Collection
Hi-Fish Retro Collection
by Jenny Jost
For the relaunch of Hi-Fish, we have this Retro Collection with the most popular designs from the 90s - it contains 13 pieces. It was created becau...Read more
